How Snowplow Powers Context-Aware AI with Real-Time Behavioral Data on AWS | Amazon Web Services

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How Snowplow Powers Context-Aware AI with Real-Time Behavioral Data on AWS | Amazon Web Services LLMs alone can't deliver relevant customer experiences. They need behavioral context. Snowplow solves that. Built on AWS from day one, Snowplow's customer data infrastructure gives enterprises the ability to capture, govern, and activate real-time behavioral data at scale, providing AI systems the context they need to power personalization, analytics, and agentic applications. See how Condé Nast unified 66 digital properties, flipped their revenue model from 70% print to 70% digital, and saved $10M in the process. Discover how Snowplow and AWS are co-building the real-time data foundation for context-aware AI. Learn more: Subscribe to AWS: Create a free AWS account: Try AWS for free: Connect with an expert: Explore more: Next steps: Explore on AWS in Analyst Research: Discover, deploy, and manage software that runs on AWS: Join the AWS Partner Network: Learn more on how Amazon builds and operates software: Do you have technical AWS questions? Ask the community of experts on AWS re:Post: Why AWS? Amazon Web Services is the world’s most comprehensive and broadly adopted cloud, enabling customers to build anything they can imagine. We offer the greatest choice of innovative cloud capabilities and expertise, on the most extensive global infrastructure with industry-leading security, reliability, and performance. #AWS #AmazonWebServices #CloudComputing
  2026/03/13      youtube

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